Strategy first design
I help ambitious brands and e-commerce businesses turn ideas into thoughtful digital experiences through creative direction, product design, and custom web development.
Years of experience
I'm Mladen Mađarević, a Product Designer at Endava with over 10 years of experience designing digital products, websites, and e-commerce experiences. Working with clients across different industries has taught me that successful digital products start with understanding people, business goals, and the story behind every brand.
My freelance work combines creative direction, UI/UX design, and web development into one seamless process. From defining the visual direction to designing intuitive user experiences and building fast, modern websites, I focus on creating digital products that look distinctive and perform exceptionally well.
My approach is collaborative and detail-oriented. I’ll work closely with you to understand your brand, goals, and audience.
Design focused
My freelance work is dedicated to web design - marketing sites, business websites, and small to medium e-commerce stores.
Practical
Not every business needs a huge custom build. Together we’ll decide whether a fully custom layout or a customised template is the smartest choice for your stage and budget.
Collaborative
I’ll guide you through structure, content, and priorities, and keep you involved with clear checkpoints and previews before launch.
HOW COLLABORATION LOOKS LIKE
(3 step process)
Proven process that brings results
We begin by learning about your business, your audience, your goals, what you stand for, who you want to reach, and what you aim to achieve. We explore your story, your offers, and your context to build something authentic that truly resonates with your clients.
Using everything gathered in the first step, we create a website with clear messaging, smooth experience, and a confident premium feel. We refine it until it fits your brand and your users perfectly.
Before launch, we test everything to ensure the site is smooth on all devices, loads quickly, and works without issues. Once approved, we go live and deliver a website that runs 24/7, speaks to your audience, and supports your growth with confidence.
FACTS FROM PAST PROJECTS
WHAT YOU CAN EXPECT
50 plus
Web & Ecommerce projects
40 percent
Conversion growth at the client
5 plus
Web and mobile apps designed
TESTIMONIALS (3)
WHAT CLIENTS SAY ABOUT ME
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